April is, of course, April Fool's Day. But more importantly for those of us in Japan, it's the start of the new fiscal and academic year. While that's different from many systems in the West, which generally begin the school year in the autumn, it makes a lot of sense considering it's spring and the season of new beginnings (and the cherry blossom in the school yards makes for some good commemorative photos). Tenga knows how hard and stressful it can be to start college. You have to get a whole new set of friends and everyone seems older and cooler than you. It's also often the first time ...

Tenga, the Apple of the Japanese adult market, is convinced that self-pleasure should be a premium experience. And it also knows how to market its products in a truly savvy and novel way. Case in point is its latest campaign in which the brand gives people to win a "gold" Premium Tenga cup just by retweeting a certain tweet by March 31. All right, this is indeed made out of almost 100% gold but it's not an actual sex toy, even if it does look uncannily like one of the entries in the bestselling Premium Tenga cup series, whose Premium Vacuum Cup tenth-anniversary toy is getting a ...

Tenga is determined to make the most out of its anniversary year. 2015 is drawing to a close. At the start of the year, Tenga launched the Premium Tenga Vacuum Cup, a truly awesome new arrival in its bestselling onacup series. It was the first release as part of a massive series of promo events and releases to celebrate 10 years as the Apple of Japan's adult industry. But Tenga is not content to sit back on those laurels it has earned. It keeps on going. Now Tenga is back with two more Premium Vacuum Cups to round out the year. This time they are available in stylish white and black ...

Ten years of Tenga! Yes, Japan's most designer brand of sex and masturbation aids ("the Apple of Japanese adult toys") is a decade old. While we don't wish to blow our own trumpet (no euphemism implied), Kanojo Toys has played a part in their success. Of course, that Tenga products are now global bestsellers is first of all thanks to the quality and innovation of the series. But Kanojo Toys and Tokyo Kinky (when it was just the Kanojo Toys blog), along with the old CScout Japan trend blog essentially "broke" the story to the world when Tenga first appeared. A then small ...